High-converting websites
A site built to turn visitors into enquiries — and to catch every one of them.
Most small business websites are brochures. They describe the business and then leave the visitor to work out what to do next. We build sites where every page has one obvious next step, loads quickly on a mid-range Android phone, and makes contacting you take a single tap. Every enquiry that arrives lands in one list and gets a reply before anyone on your side has seen it.
One tap from any page to a real conversation
Every page carries a single obvious next step and a WhatsApp button that opens a chat with your business already addressed. Submit the form instead and the first reply sends itself the moment it lands, before anyone on your side has seen the message.
Potential business outcomes
- More enquiries from the visitors you already have
- Every enquiry lands in one list, whichever channel it came from
- A first reply that sends itself, before anyone has seen the message
- Better conversion on mobile, where most of your traffic is
- More WhatsApp conversations started from the site
- Improved visibility in Google search results
What you receive
- Mobile-first design across every page
- One-tap WhatsApp and call buttons
- Enquiry form with spam protection
- Automatic first response the moment a form is submitted
- One customer list every channel writes into, replacing scattered notes
- Search-engine metadata and structured data
- Google Analytics and conversion tracking
- Speed and Core Web Vitals optimisation
AI secretary
Answers your customers in seconds, day or night, in your own words.
An AI assistant trained on your services, prices, hours and policies. It handles the questions you answer twenty times a week, captures the customer's details, and hands anything unusual straight to a human with the full conversation attached. This one faces outward, to your customers — if what you need is an assistant that answers your own staff from your own documents, that is Private company AI, further down this page.
Answers in under 60 seconds, at any hour
It only ever answers from the services, prices and policies you approved before launch, and anything outside them goes to a person with the conversation attached.
Potential business outcomes
- 24/7 responses to customer enquiries
- Faster qualification of serious leads
- More consistent service, however busy you are
- Far fewer repetitive questions reaching your staff
- Every conversation captured into the same customer list, automatically
- Faster route from question to confirmed appointment
What you receive
- Assistant trained on your services, prices and policies
- WhatsApp, website chat and Instagram coverage
- Automatic lead capture into your customer list
- Clean handover to a human, with full context
- Tone and boundary rules you approve before launch
- Monthly review of real questions and gaps
Online booking systems
Customers book themselves in — then the confirmations, reminders and follow-ups send themselves.
Every appointment agreed over a phone call or a WhatsApp thread costs you time and loses you the customers who message after hours. A booking page shows real availability, takes the deposit if you want one, confirms instantly and adds the appointment to your calendar. Behind it sits the work nobody enjoys doing twice: the reminder before the visit, the review request after it, the invoice chase on day seven, and the nudge to the enquiry that went quiet.
Customers book themselves in, at 2am if they want to
Live availability, deposit taken if you want one, instant confirmation, and the appointment in your calendar before you have looked at your phone. The reminders, review requests and invoice chases that follow fire on a trigger rather than on somebody's memory — the same way every time, including on the days everyone is busy.
Potential business outcomes
- Fewer missed calls turning into lost appointments
- More appointments booked outside working hours
- Less repetitive admin, because the follow-ups send themselves
- Reduced no-shows through automatic reminders
- Quiet leads followed up without anyone having to remember
- Invoices, review requests and repeat bookings that chase themselves
What you receive
- Branded booking page with live availability
- Service menu, durations, pricing rules and optional deposits via Mobile Money or card
- Instant confirmation by email and SMS or WhatsApp
- 24-hour and 1-hour reminders with one-tap reschedule
- Staff and calendar synchronisation
- Automatic invoice and payment reminders
- A multi-step follow-up sequence for leads that go quiet
- A review request sent automatically after each completed job
- Reactivation messages for customers you have not seen in a while
- Automations connecting the tools you already use, with an alert if a step ever fails
Private company AI
Your own ChatGPT, trained on your company's documents — and locked to your company.
Every organisation carries knowledge that only lives in three people's heads and a shared drive nobody has tidied since 2019. We train a private assistant on your contracts, policies, handbooks and past work, so anyone on your team can ask a question in plain language and get the answer with the source document attached. It runs inside your own accounts, it inherits the permissions your staff already have, and your documents are never used to train a public model.
Every answer arrives with its source attached
Responses cite the document and the clause, page or section — so anyone can verify the answer in about ten seconds rather than taking it on trust.
Potential business outcomes
- Instant answers from documents nobody has time to read
- New staff productive in days rather than months
- Far fewer interruptions to your most senior people
- Consistent answers, instead of three colleagues guessing differently
- Confidential material stays inside your own accounts
- Every answer traceable to the clause or page it came from
What you receive
- Assistant trained on your documents, in your own workspace
- Permission-aware answers — restricted files stay restricted
- Source citations on every response, down to clause or page
- Enterprise terms: your data never trains a public model
- Complete, exportable audit log of questions and documents used
- Onboarding for your team and a written revocation process
Most businesses start with two.
On the free strategy call we look at where your enquiries actually go cold, and tell you honestly which one or two systems would move the number most. Often it is not the one people expect.
Build a system that works even when you are unavailable
Automate the repetitive work and focus on growing the business. Start with a free call — we will map exactly where your enquiries are going cold and what it would take to fix it.
- A free 30-minute call, with no obligation
- A written summary of where enquiries are being lost
- A fixed price before any work begins
We reply to every enquiry within one business day. Monday to Friday, 9:00 – 18:00 ET.